Image / Video
Runway
AI video generation and editing for campaign production.
Runway helps creative teams generate, edit, and iterate video assets for campaigns, storyboards, and visual experiments.
Best for
- Video concepts
- Campaign visuals
- Rapid creative iteration
Not best for
- Final legal review
- Long-form video pipelines without editing support
Pros
- Strong video creation surface
- Useful for fast concepts
- Good creative workflow fit
Cons
- Outputs require brand review
- Generation costs can add up
- Not a full production team replacement
Alternatives
Related workflows
Related guides